PERSONAL BRANDING

PERSONAL BRANDING

PERSONAL BRANDING

ALEN EMINOVIC

My personal brand represents how I approach design. Structured, and visually driven. With a background in both art and painting as well as graphic design and web development, I focus on creating clean, modern expressions that translate across both digital and physical formats.

BIRTH OF THE BRANDING

In 2019 I looked for a simple signature for my artwork and came up with a combined "a" and "e" signature based on my initials. This followed me through my journey of attending an art programme in high school. In 2023 when I began my diploma project, "KERAMIKÀ - The Modern Vases" at the end of high school I realized a stamp was needed for a continuous signature for my vases. Then the simplified "æ" logo was brought to life. Some iteration later and the first version created from four circles was finished. Later 3D modelled and printed, ready to be used as a stamp.

BIRTH OF THE BRANDING

In 2019 I looked for a simple signature for my artwork and came up with a combined "a" and "e" signature based on my initials. This followed me through my journey of attending an art programme in high school. In 2023 when I began my diploma project, "KERAMIKÀ - The Modern Vases" at the end of high school I realized a stamp was needed for a continuous signature for my vases. Then the simplified "æ" logo was brought to life. Some iteration later and the first version created from four circles was finished. Later 3D modelled and printed, ready to be used as a stamp.

ILLUSTRATIONAL DESIGN

These illustrations explore modernism through repetition, abstraction, and cultural references. Everyday objects and clothing, reduced to geometric forms and arranged into rhythmic patterns, shifting them from functional items to graphic symbols. Using the same color palette as my personal branding, the series connects culture through the items and modern expression, blending identity and contemporary visual language into graphics.

ILLUSTRATIONAL DESIGN

These illustrations explore modernism through repetition, abstraction, and cultural references. Everyday objects and clothing, reduced to geometric forms and arranged into rhythmic patterns, shifting them from functional items to graphic symbols. Using the same color palette as my personal branding, the series connects culture through the items and modern expression, blending identity and contemporary visual language into graphics.

MOCKUPS

MOCKUPS

MOCKUPS

"I have always loved creating things. Ever since childhood. I might be on a different track now, changed colored pencils for a computer. But in my heart I'm still making that kid proud"

LOGOS

LOGOS

LOGOS

The design has been reiterated multiple times. It began as a simple "a" and "e" signature. It was later reworked into a simpler circle based design that combined the two letters in 2023. Here we are now, 2025 and I embrace the similarity with the Danish-Norwegian letter "æ/ä".

VISUAL IDENTITY

VISUAL IDENTITY

VISUAL IDENTITY

ALEN EMINOVIC

Portfolio of my work

ALEN EMINOVIC

Portfolio of my work

ALEN EMINOVIC

Portfolio of my work

ALEN EMINOVIC

Portfolio of my work

ALEN EMINOVIC

Portfolio of my work